Roots & Love


Brand Design . Graphics . Identity Design . Logo Design . Packaging Design

Roots & Love


Brand Design . Graphics . Identity Design . Logo Design . Packaging Design

Single use plastic is one of the biggest problems of current times and this project is an attempt to solve that exact thing by designing a compact and affordable plastic upcycling machine that can be implimated at local level to reduce the logistics and plastic recycling journey.

System Understanding

Design can not exist in isolation, its needs context, stakeholders, end to end cycle, and everything else in the system to thrive.


Given below is a journey map of the plastic waste generated everyday by the people of India.

Mechanical Understanding

There is no meaning of great renders if the product is not able to function, that why its absolutely compulsory for designers to be as much part of the product execution as any other part of the process.

Design Iterations

Design process is a loop, it needs to go through multiple of iterations to get real insights and ideas.

Design exists to solve problems and make our lives better.

Lets start creating together

Email : Studio@pendesign.in


Phone : +91-9116901291

+91-6397041365

+91-6351095040


Based in Ahmedabad, Gujarat, India (380007)